Marchesa is known for showcasing their clothing in a "still" fashion show. It is more of a museum or art form rather than a fashion show. The models just stand still in the clothing while people walk around and look at the garments. This gives people the opportunity to get up closer to the garments so they can see the construction and details more carefully, rather than models walking fast down a runway.
I love this idea! I think its a great idea because the audience is able to get up close and really experience the clothing
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